Literary Immortality Through DNA Coding: An Investigation

300173269_30daee123b_o.jpgAlthough J. Craig Venter and his team of scientists are the first to be sent an unhappy letter from a writer’s estate for enscribing lines of literature into a synthetic genome using DNA coding (they inscribed a synthetic goat parasite with James Joyce’s line “To live, to err, to fall, to triumph, to recreate life out of life” and caught the ire of the notoriously protective Joyce estate, which D. T. Max wrote about in the magazine), they are not the first scientists to embrace literary-genetic fusions. To distinguish a synthetic genome from a natural one, scientists must use “watermarks” on their creations, and literature, for all the evident reasons, is a popular choice. On the whole, we approve of anything that gives literature new life (quite literally in this case), but Venter’s troubles have us worried: could other literary-minded scientists be inviting legal action? “We thought it fell under fair use,” Venter told a crowd recently at SXSW, but copyright in the age of digital (and genetic) reproduction, as we are all learning from the ongoing Google-books saga, is a tricky business. We did an Internet search to see if we could find any precedents, and here are the results:

  • In 1999, the artist Eduardo Kac encoded the beginning of the Bible into a strand of DNA and implanted it into a microbe, which he then subjected to ultraviolet irradiation to cause mutations in the text as the microbe reproduced and multiplied. Kac used the King James version, which falls under public domain. His use is therefore legal, albeit potentially offensive to religious conservatives.
  • In 2002, Pak Chung Wong and his team of scientists encoded the lyrics of one of the most performed songs on earth, “It’s a Small World (After All),” into the genome of one of the toughest bacteria on earth, Deinoccocus radiodurans. Walt Disney’s songwriters wrote the song as a soundtrack for a cruise attraction benefiting UNICEF at the 1964 World’s Fair. UNICEF asked Disney not to copyright the lyrics or tune. Disney respected the request, giving the song not only “to the children of the world” but to electronic keyboards, ice cream trucks, and bacteria everywhere.
  • In 2003, scientists at Icon Genetics enciphered a line from Virgil’s “Georgics,” “Nec vero terrae ferre omnes omnia possunt” (“Neither can every soil bear every fruit”), into a small flowering plant. It’s a good thing they quoted the original Latin, which falls under public domain. The line reproduces itself during normal plant reproduction. Imagine the legal fees had they used the excellent recent translation by David Ferry.

I also e-mailed a writer currently in the process of rendering his work immortal via synthetic DNA coding. Christian Book is an avant-garde Canadian poet famous for such formal experiments as writing a book with only one vowel in each chapter and making artists’ books from Rubik’s cubes. Completely aware of the Book/book irony and also aware that his name is synonymous with the Bible, Book writes under the pseudonym Christian Bök. Bök wants to encipher his poem “The Xenotext” into a gene which, when implanted into the genome of Deinoccocus radiodurans, will cause the bacterium to produce a protein in response that will then encipher another poem, different but no less meaningful. Bök told me that he’s figured out the biochemistry for his project and is performing test-runs on E. coli. Provided all goes to plan, “The Xenotext” will survive long after our extinction. I asked Bök’s opinion on the Joyce estate’s letter to the geneticists.

“I don’t think that there’s any language in any legislation that directly addresses concerns about republishing work in the medium of DNA,” he replied. “Patents, of course, can protect specific genetic sequences—and as a poet, my current project ‘The Xenotext’ is probably protected under copyright, no matter what ‘form’ the ‘poem’ might take. The cease-and-desist from the Joyce estate seems spurious to me, contravening the spirit of fair use in the arts and sciences.”

We’ll be paying close attention to see how this case turns out: if all goes well, Joyce’s words should continue to mutate in peace for a very long time.

(”DNA,” by Mark Cummins.)

Posted on Mar 29th, 2011 by Jeannie Vanasco in Christian Bok, DNA, David Ferry, Eduardo Kac, J. Craig Venter, James Joyce, Pak Chung Wong, Poetry, The Bible, UNICEF, Virgil, Walt Disney, art, copyright law, experimental literature, human genome

Amanda Hocking and the Best-Seller Trifecta

“I want to be a writer. I do not want to spend 40 hours a week handling e-mails, formatting covers, finding editors, etc. Right now, being me is a full-time corporation.” That’s Amanda Hocking, the twenty-six-year-old author of Y.A. fantasy novels explaining to her readers on her blog why, after self-publishing nine books and banking two million dollars, she’s turning to traditional publishers. Some of her fans are disappointed—Hocking was their indie darling; now she’s their indie sellout (she sold out to St. Martin’s for two million dollars for a four-book series called “Watersong”).

AmandaHocking02.jpgHocking’s quip caught everyone’s eye because, as many of us know, even authors with lucrative contracts from big publishing houses end up having to do a lot more than write. Rebecca Skloot’s “Immortal Life of Henrietta Lacks” succeeded so wildly, as the Wall Street Journal put it, because of “a trifecta of traditional marketing tactics, Ms. Skloot’s own self-publicity blitz and a book with the bestseller qualities that generate word of mouth.”

That Hocking got where Skloot got with only two out of the three is amazing, but it’s really the trifecta that she’s after. She explained her decision more fully in a post last week: in addition to wanting better editing and to spend less time on covers and e-mails, she wants to take her success to a much higher level. “It’s honestly not about the money,” she writes. “But let’s not forget that as much money as I’ve made, James Patterson made $70 million” in 2010:

James Patterson has a book out now that has incredibly low reviews, some of the lowest I’ve seen for any book, and that book is still selling like crazy, and I can find it [at] Target and Walmart. Even the sequel to the book, which the reviews say is even twice as awful as the original, is selling like crazy. Why? Because James Patterson wrote it. (Or more accurately, because his name is on the cover).

I want that. Not the writing bad books thing. I’ll always strive to write a product that people enjoy. But I want to be a household name. I want to be the impulse buy that people make when they’re waiting in an airport because they know my name.

Does she know that to achieve this, she’ll have to do much more than be a writer? Yep:

Is it because I think publishers will take over marketing [for] me? No. I enjoy marketing. I am hoping that since I’ll have their publicist on hand, the process will become more streamlined. I know I will have to continue doing interviews, and I’ll always blog and tweet because I enjoy that.

On the face of it, Hocking seems to be a publisher’s dream. Most writers start out just wanting to be writers, and it takes a lot of prodding from a publisher to get them to embrace digital media and throw themselves into publicity. All of this comes easily to Hocking, who has a preternatural understanding of how to manipulate today’s books market: she just wants to join forces with a more powerful machine—a machine that can get her book into stores across the country and the world. This decision would seem to reinforce traditional publishers’ assertions that they are irreplaceable—she got to two million without us, they might say, but she won’t get to a hundred million without us.

Well, maybe not right now, when they still control (or have the ability to influence) the inventory of Wal-Mart, but she certainly has given them a run for their money, and I think that that’s bad news for most writers. Even though Hocking seems to care about quality, her desire for Patterson-style ubiquity is troubling. She seems to think of herself as a corporation in a way that few writers do, speaking of herself as a commodity with complete ease—she understands that her blogging and tweeting selves are marketing tools, but she doesn’t seem either to mind or to view them as entirely separate from her writing self. Maybe these promo-selves even came first—on Facebook everyone’s always marketing themselves in a certain way, and maybe this is a legacy of that site: a generation weaned on self-promotion.

The trouble is that publishers can’t expect that many of their writers will be comfortable with Hocking-style commodification, no matter how hard they push it, which really ought to be viewed as a good thing: we can marvel at Hocking’s indie success, but ultimately don’t we want our writers to be able to concentrate on their writing? It will be interesting to watch how Hocking’s story plays out: now that she has the luxury of just writing, will she really continue to devote herself to marketing for the thrill of it? Stay tuned…

Posted on Mar 28th, 2011 by Macy Halford in Amanda Hocking, Publishing, St. Martin's, Watersong, best-sellers, writing

Giveaway: Fuzzy Nation on Goodreads!

Enter for a chance to win a copy on Goodreads!

About Fuzzy Nation: Jack Holloway works alone, for reasons he doesn’t care to talk about. Hundreds of miles from ZaraCorp’s headquarters on planet, 178 light-years from the corporation’s headquarters on Earth, Jack is content as an independent contractor, prospecting and surveying at his own pace. As for his past, that’s not up for discussion.

Then, in the wake of an accidental cliff collapse, Jack discovers a seam of unimaginably valuable jewels, to which he manages to lay legal claim just as ZaraCorp is cancelling their contract with him for his part in causing the collapse. Briefly in the catbird seat, legally speaking, Jack pressures ZaraCorp into recognizing his claim, and cuts them in as partners to help extract the wealth.

But there’s another wrinkle to ZaraCorp’s relationship with the planet Zarathustra. Their entire legal right to exploit the verdant Earth-like planet, the basis of the wealth they derive from extracting its resources, is based on being able to certify to the authorities on Earth that Zarathustra is home to no sentient species.

Then a small furry biped—trusting, appealing, and ridiculously cute—shows up at Jack’s outback home. Followed by its family. As it dawns on Jack that despite their stature, these are people, he begins to suspect that ZaraCorp’s claim to a planet’s worth of wealth is very flimsy indeed…and that ZaraCorp may stop at nothing to eliminate the “fuzzys” before their existence becomes more widely known.

Enter for a chance to win here!

(Ends April 10) Open to US and Canada only.

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Posted on Mar 28th, 2011 by torforge in Fuzzy Nation, Giveaways, John Scalzi, SF, Science Fiction, books

Captain America trailer looking good

You know I’m a sucker for movie adaptations that supersize comic book superheroes. Superman, Batman, Spiderman, Iron Man (why is his name two words?) — the more, the merrier. So I was excited to see the new trailer for "Captain America," which is scheduled for a July 22 release.

From the three-minute clip, it looks like the movie treats weakling-hopeful Steve Rogers with the right touch of pathos. And the action scenes look good. Still not sure whether it will have a comic or ironic touch — one of my requirements for a great superhero movie — but I’m hoping that Tommy Lee Jones can provide it, as he did in "Men in Black."

For those who did not grow up reading comics in the back seat of a Chevy Biscayne, Captain America is the alter ego of Rogers. Rejected by the Army while trying to enlist during World War II, little Steve volunteers for an experiment designed to create super-soldiers. The result: "agility, strength, speed, endurance, and reaction time superior to any Olympic athlete who ever competed," according to his Marvel bio. He later joined Iron Man and others on the Avengers.



Posted on Mar 25th, 2011 by Dave Rosenthal in Books to Movies

Video review of Unbroken by Laura Hillenbrand

Here’s me talking about Unbroken by Laura Hillenbrand. I read this book earlier this year and thoroughly enjoyed learning about Louie Zamperini – the American middle distance runner who fought in World War II and endured the most horrifying experiences after being shot down and captured by the Japanese.

Posted on Mar 25th, 2011 by Richard Davies in Video, literature, reading, review